Privacy Policy
Last Updated: March 12, 2026
ACCESSIBILITY — If you are having trouble accessing this Privacy Policy or any part of our website, please contact us at [email protected] or through our Contact Us page.
Privacy Policy Applicability
This Privacy Policy describes how Bloom US LLC, operating as Sportrox (“Sportrox,” “we,” “our,” or “us”) collects, uses, discloses, and otherwise processes personal information when you interact with our website, products, and services. This Privacy Policy applies to personal information collected through: Our website located at sportrox.com; customer interactions such as email communications or contact form submissions; order placement, checkout, and customer support requests; and other interactions with our services (collectively referred to as the “Services”). Our Services are intended primarily for users located in the United States and are operated in accordance with applicable U.S. laws, our Terms of Use, and this Privacy Policy. This Privacy Policy does not apply to:
- Employment-related information: Information relating to our employees, contractors, service providers, or job applicants in their professional capacity.
- Third-party websites or services: Our website may contain links to third party websites, services, or platforms operated by external companies, including payment processors, fulfillment partners, or advertising platforms. These third parties operate independently and have their own privacy policies and data practices.
Sportrox does not control and is not responsible for the privacy or security practices of these third parties. We encourage you to review the privacy policies of any third party websites or services you access through links on our website.
1. Sources of Personal Information
We may collect personal information about you from the following sources:
a. Directly From You
We collect personal information that you voluntarily provide when you interact with our Services. This may include information you provide when you: place an order or complete a checkout; create or manage an account; subscribe to marketing communications; contact customer support; submit a request through our Contact Us page; leave product reviews or feedback; participate in promotions or surveys; or otherwise communicate with us through our website or email.
b. Cookies and Tracking Technologies
When you visit or interact with our website, we may automatically collect certain information using cookies and similar tracking technologies. This may include information about: your device and browser; IP address; pages visited; browsing behavior on our website; approximate location derived from your IP address. For more details about how these technologies are used, please refer to Section 6 – Cookies and Other Tracking Technologies.
c. Service Providers
We may receive personal information from service providers that assist us in operating our business and delivering our services. These may include providers that support: payment processing, order fulfillment, shipping and logistics, fraud prevention, customer support systems, website hosting and analytics. These service providers may share certain information with us in order to process transactions or provide services on our behalf.
d. Third Parties and Public Sources
We may also obtain personal information from third parties such as: advertising or marketing partners, analytics providers, social media platforms where you interact with our brand, publicly available sources. Where permitted by law, we may combine information collected from these sources with information we collect directly from you in order to operate our services, improve customer experience, and support our business operations.
2. Types of Personal Information Collected
Depending on how you interact with our Services, we may collect the following categories of personal information.
a. Identifiers
This may include basic contact and account information such as: full name; email address; shipping and billing address; phone number; account username and password (if you create an account); Internet Protocol (IP) address; device identifiers such as cookie IDs or advertising identifiers
b. Order and Transaction Information
When you place an order through our website, we may collect information related to the transaction, including: purchased products; order value and order history; shipping and delivery information; payment method details (processed by third party payment providers); return, refund, or customer service records Sportrox does not store full credit card numbers on its servers. Payment information is processed securely by third party payment processors.
c. Demographic Information
In some situations, we may collect limited demographic information such as age range, preferences, or other voluntary information provided by you.
d. Internet and Device Activity
When you access our website, certain information may be collected automatically, including: browser type and version; device typ; operating system; pages viewed and time spent on pages; referring websites; interactions with our website or advertisements This information helps us understand how visitors use our website and improve our services.
e. Location Information
We may collect approximate location information based on your IP address when you access our website. This information helps us support website functionality, fraud prevention, and analytics.
f. Commercial Information and Preferences
We may collect information related to your purchasing activity and preferences, including: order history; product interests; browsing behavior on our website; customer support interactions.
3. How We Use Your Personal Information
We may use your personal information for the following purposes:
a. To Provide Our Products and Services
We use personal information to operate our website and provide the services you request, including to:
- process and fulfill orders placed on our website;
- communicate with you about your orders, including confirmations, shipping updates, and delivery notifications;
- respond to inquiries, customer service requests, or support messages;
- manage returns, refunds, or exchanges;
- create and maintain customer accounts where applicable;
- verify transactions and process payments through our payment providers.
b. To Communicate with You
We may use your information to send communications such as:
- order confirmations and shipping notifications;
- responses to support requests;
- updates regarding our services or policies;
- promotional emails or marketing communications if you have subscribed or where permitted by applicable law.
You may opt out of marketing emails at any time using the unsubscribe link in our emails.
c. To Improve Our Website and Services
We may use information about how visitors interact with our website to:
- analyze website traffic and usage trends;
- improve website performance and functionality;
- personalize website content and user experience;
- evaluate the effectiveness of marketing campaigns.
d. For Security and Fraud Prevention
We may use personal information to:
- detect and prevent fraud or unauthorized transactions;
- verify customer identity where necessary;
- investigate suspicious activity;
- protect our website, business operations, and customers.
e. To Comply With Legal Obligations
We may process personal information as necessary to:
- comply with applicable laws, regulations, or legal processes;
- respond to lawful requests from courts, regulators, or law enforcement;
- enforce our Terms of Use and other policies;
- protect the rights, property, or safety of Sportrox, our customers, or others.
f. Internal Business Operations
We may also use personal information for internal operational purposes, including:
- managing customer records and order history;
- maintaining business and financial records;
- conducting internal analysis and reporting;
- improving customer support processes and service quality.
g. Business Transactions
If Sportrox or Bloom US LLC is involved in a merger, acquisition, restructuring, or sale of assets, personal information may be transferred as part of that transaction in accordance with applicable laws.
h. With Your Consent
We may use personal information for additional purposes where you have provided consent.
Aggregated or De-Identified Data
We may use anonymized, aggregated, or de-identified data for analytical, research, or operational purposes. Such information does not identify you personally.
4. How We Disclose Your Personal Information
We may disclose personal information in the following circumstances in order to operate our services and fulfill our business obligations.
a. Service Providers
We may share personal information with trusted service providers that help us operate our business and provide our services. These providers may include companies that support:
- Website Hosting And Technical Infrastructure
- Payment Processing
- Order Fulfillment And Logistics
- Shipping And Delivery Services
- Fraud Detection And Security Monitoring
- Data Analytics And Website Performance Tools
- Email Communication And Customer Support Systems
These service providers are authorized to use personal information only as necessary to perform services on our behalf.
b. Transaction And Fulfillment Partners
When you place an order on our website, certain information may be shared with partners involved in completing the transaction, including:
- Payment Processors
- Order Fulfillment Partners
- Warehouses Or Print On Demand Providers
- Shipping Carriers And Delivery Services
This information is shared only to the extent necessary to process and deliver your order.
c. Public Content You Choose To Share
If you voluntarily submit content through our Services, such as product reviews, feedback, or comments, the information you choose to include may be publicly visible to other users. You should avoid sharing sensitive personal information in publicly accessible areas of our website.
d. Professional Advisors
We may disclose personal information to professional advisors such as lawyers, accountants, auditors, or consultants where reasonably necessary for legal, compliance, or operational purposes.
e. Legal Requirements And Protection
We may disclose personal information where required to do so by law or where we believe disclosure is necessary to:
- Comply With Legal Obligations Or Court Orders
- Respond To Lawful Requests From Government Authorities
- Detect, Prevent, Or Investigate Fraud Or Illegal Activity
- Enforce Our Terms Of Use Or Other Policies
- Protect The Rights, Safety, Or Property Of Sportrox, Our Customers, Or Others
f. Business Transfers
If Bloom US LLC or the Sportrox brand is involved in a merger, acquisition, restructuring, or sale of assets, personal information may be transferred as part of that transaction in accordance with applicable law.
g. With Your Consent
We may disclose personal information to other parties when you explicitly request or authorize us to do so.
5. Wholesale & Business-to-Business Transactions
Sportrox, operated by Bloom US LLC, may occasionally interact with representatives of vendors, suppliers, logistics providers, or other business partners. In these cases, we may collect limited professional contact information such as Full Name, Business Email Address, Company Name, Phone Number, or Job Title. This information is used solely to manage business communications, maintain operational relationships, administer service agreements, and support legitimate business activities related to operating our Services.
6. Cookies and Other Tracking Technologies
Sportrox uses cookies and similar tracking technologies to collect information about how visitors interact with our website and to improve the performance and functionality of our Services. These technologies help us understand website usage, remember user preferences, and support analytics and marketing activities.
Types of Tracking Technologies We Use
We and our authorized service providers may use the following technologies:
- Cookies Small data files stored on your device when you visit a website. Cookies help websites remember user preferences, maintain sessions, and improve overall browsing experience.
- Pixels, Web Beacons, And Tags Small pieces of code embedded in web pages or emails that help measure website activity, monitor user engagement, and support analytics or marketing functions.
iii. Embedded Scripts And Similar Technologies These technologies allow certain features of our website to function properly and may help integrate services provided by trusted third party providers.
Purposes for Using These Technologies
We may use cookies and similar technologies for purposes including:
- Website Functionality – Maintaining website operations and remembering user preferences.
- Performance Improvement – Monitoring website performance and identifying technical issues.
- Analytics – Understanding how visitors use our website in order to improve user experience.
- Advertising And Marketing – Delivering relevant advertisements and measuring the effectiveness of marketing campaigns.
For example, we may use analytics services such as Google Analytics to better understand how visitors interact with our website. For more information about how Google collects and processes data, please visit: https://www.google.com/policies/privacy/partners/
Information Collected Through These Technologies
Tracking technologies may collect information about your device and browsing activity, including:
- IP Address
- Device Type And Operating System
- Browser Type And Version
- Pages Visited And Time Spent On Pages
- Referring Websites
- General Location Based On IP Address
Sharing of Information
Information collected through cookies or similar technologies may be shared with trusted service providers that support analytics, website performance monitoring, or advertising services. These providers are required to use the information only for the purposes of providing services on our behalf.
Your Choices
You can control the use of cookies through your browser settings. Most browsers allow you to block or delete cookies. Please note that disabling cookies may affect certain features of the website, including shopping cart functionality. You may also opt out of certain interest-based advertising through industry opt-out programs such as:
Some browsers also include privacy features such as Global Privacy Control (GPC) signals. Where supported, we will process such signals in accordance with applicable laws.
7. Data Retention
Sportrox, operated by Bloom US LLC, retains personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by applicable law. This may include retaining personal information in order to:
- Process And Fulfill Orders
- Provide Customer Support And Respond To Inquiries
- Maintain Business And Transaction Records
- Improve Our Website And Services
- Detect And Prevent Fraud Or Security Issues
- Comply With Legal, Tax, Or Accounting Obligations
Even after you stop using our Services or close your account, we may retain certain information where necessary to meet legal requirements, resolve disputes, enforce our agreements, or maintain appropriate business records. When personal information is no longer required for these purposes, we will take reasonable steps to delete, anonymize, or securely store it in accordance with our internal data retention practices.
8. Third-Party Websites and Social Media Services
a. Third-Party Websites
Our Services may contain links to third-party websites or online resources that are not operated by Sportrox. When you click on these links, you will be directed to a website or service controlled by a third party. Sportrox does not control and is not responsible for the privacy practices, content, or data handling practices of these external websites. This Privacy Policy does not apply to personal information collected through third-party websites or services. We encourage you to review the privacy policies and terms of use of any third-party websites you visit before providing personal information.
b. Social Media Services
Our website may allow you to interact with social media platforms such as Facebook, Instagram, X (formerly Twitter), Pinterest, or similar services through links, share buttons, or embedded features. These social media features may collect certain information about your interactions with our website, such as your IP Address, browser information, or the pages you visit. In some cases, these features may set cookies or use other tracking technologies provided by the social media platform. If you choose to interact with these features, you may share certain information from your social media account with us depending on your account settings and permissions. Please note that Sportrox does not control the privacy practices of these social media platforms. The collection and use of your information by these services are governed by their own privacy policies. You should review and manage your privacy settings directly within your social media accounts to control what information may be shared.
Public Content
Any information you choose to share publicly through reviews, comments, or social media interactions may be visible to other users. We recommend that you avoid sharing sensitive personal information in publicly accessible areas. If you wish to request removal of content you submitted through our Services, you may contact us through the Contact Us page, and we will review your request in accordance with our policies.
9. Your Choices
Sportrox aims to provide you with reasonable control over how your personal information is used. The options below describe ways you may manage certain data preferences.
a. Email Communications
If you receive marketing emails from us, you may unsubscribe at any time by clicking the “Unsubscribe” link included in the email. Even if you opt out of marketing communications, we may still send important transactional messages related to your orders, customer support requests, or service updates.
b. Requesting Access, Correction, or Deletion
You may request access to, correction of, or deletion of your personal information by contacting us through the Contact Us page or the email address listed in the Contact section of this Privacy Policy. We will review and process such requests in accordance with applicable laws and our data retention obligations.
c. Cookie Preferences
Most web browsers allow you to control cookie settings through your browser preferences. You may choose to block or delete cookies through your browser settings. Please note that disabling cookies may affect certain features of our website, including shopping cart functionality or user preferences.
d. Interest-Based Advertising
Sportrox may work with advertising partners that provide interest-based advertising services. You may opt out of certain targeted advertising programs through industry tools such as:
Opting out of interest-based advertising does not eliminate all advertising but may reduce advertising tailored to your interests.
e. Location Information
In some cases, your general location may be inferred from your IP Address when you access our website. If you prefer not to share location-related data, you may limit location permissions within your browser or device settings.
f. Account Information
If you create an account on our website, you may update or correct certain personal information by logging into your account and modifying your profile settings.
10. Security of Your Personal Information
Sportrox, operated by Bloom US LLC, implements reasonable administrative, technical, and organizational safeguards to protect the personal information you provide to us. These measures are designed to help protect personal information from unauthorized access, disclosure, alteration, or destruction, both during data transmission and after it is received by our systems. However, no method of transmission over the Internet or method of electronic storage is completely secure. While we take appropriate steps to protect your information, we cannot guarantee absolute security.
11. Children’s Privacy
Sportrox, operated by Bloom US LLC, is committed to protecting the privacy of all visitors to our website, including children. Our Services are intended for individuals 18 years of age or older. By using our website or placing an order, you represent that you are at least 18 years old or have the permission of a parent or legal guardian. We do not knowingly collect personal information from children under the age of 18. If we become aware that personal information from a child under 18 has been collected without appropriate consent, we will take reasonable steps to delete such information from our records. If you are a parent or guardian and believe that a child has provided personal information through our website, please contact us through the Contact Us page so that we can review and address the situation appropriately.
12. Other Notices and Important Information
a. Privacy Policy Changes
Sportrox may update or modify this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. Any updated version of this Privacy Policy will be posted on this page with the revised “Last Updated” date. If we make material changes to how we collect, use, or disclose personal information, we may provide notice through our website or by email where appropriate. By continuing to use our Services after any updates to this Privacy Policy are posted, you acknowledge and accept the revised terms.
b. Notice to International Users
Sportrox is operated by Bloom US LLC and is primarily intended for users located in the United States. If you access our Services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States. Data protection laws in the United States may differ from those in your country of residence. By using our Services, you acknowledge and consent to the transfer and processing of your information in the United States where permitted by applicable law.
c. Terms of Use
Your access to and use of our Services are also governed by our Terms of Use. By accessing or using our website, you agree to be bound by those terms.
d. Contact Us
If you have any questions about this Privacy Policy or would like to exercise your privacy rights, you may contact us through the Contact Us page or by email: [email protected] (Operated by Bloom US LLC)
13. Additional U.S. State Privacy Disclosures
Certain U.S. states, including California, Colorado, Virginia, Connecticut, and Utah, provide residents with specific rights regarding their personal information. If you are a resident of one of these states, you may have certain rights under applicable privacy laws.
a. Your Privacy Rights
Subject to applicable legal limitations, you may have the following rights regarding your personal information. Right To Know You may request confirmation of whether we process your personal information and request information about the categories of personal data we collect, the sources of that data, the purposes for processing it, and the categories of third parties with whom it may be shared. Right To Access You may request a copy of the personal information we have collected about you in a portable format where required by law. Right To Delete You may request that we delete personal information we have collected from you, subject to certain legal exceptions. Right To Correct You may request correction of inaccurate personal information maintained by us. Right To Opt Out Of Targeted Advertising You may request that your personal information not be used for certain forms of targeted advertising where applicable under state privacy laws. Sportrox will not discriminate against you for exercising any of your privacy rights provided under applicable law.
b. How To Submit A Privacy Request
If you would like to exercise any of these rights, you may submit a request by contacting us through:
- The Contact Us page, or
- Email: [email protected]
To protect your privacy, we may need to verify your identity before processing certain requests. Verification may require information such as:
- Full Name
- Email Address
- Order Number Or Transaction Information
We will respond to verified requests within the timeframes required by applicable law.
c. Authorized Agents
Where permitted by law, you may authorize another individual or agent to submit a privacy request on your behalf. We may require verification of both your identity and the agent’s authority before processing such requests.
d. Additional Data Processing Information
In the preceding 12 months, Sportrox may have collected the following categories of personal information as described in this Privacy Policy:
- Identifiers (such as name, email address, IP address, or device identifiers)
- Commercial Information (such as purchase history and order details)
- Internet Or Network Activity Information (such as browsing behavior and website interactions)
- Geolocation Information (general location based on IP address)
- Customer Communications (such as support inquiries, reviews, or feedback)
We collect this information from sources including:
- Directly From You
- Cookies And Similar Tracking Technologies
- Service Providers Supporting Our Operations
- Analytics And Advertising Partners
We use this information for purposes including:
- Providing And Delivering Products And Services
- Operating And Improving Our Website
- Processing Payments And Orders
- Customer Support And Communications
- Security And Fraud Prevention
- Compliance With Legal Obligations
Sportrox does not knowingly sell the personal information of individuals under the age of 16.
